Whether your attire is formal or casual, your choice of watches can either make you or break you.

This is especially true for men who don’t typically wear a lot of other jewelry.

When you only have one chance to make a great impression, the watch you wear tells people something about you even if you don’t speak.

Below are 5 watch-matching rules that are timeless and relevant for any occasion:

#1- Match The Formality Of Your Watch With The Formality Of Your Outfit

Digital or analog watches for casual?

Analog watches have a face with hour and minute hands and either markers or numbers that display a 12-hour day. They are considered classic and more formal, making them the preferred choice for business, formal events, or a date.

A great example of a stylish analog watch for a casual event might be JBW’s ‘Delano’ for men.

Delano’ boasts 22 genuine diamonds, a two-tone back ion-plated and polished stainless steel case, and a chronograph movement with date. A rich dial shows off mother-of-pearl accents. Mounted on a matching stainless steel bracelet, adjustable for a custom fit. Amp up your wrist game with this bold diamond timepiece.

Currently priced at $199 With their VIP ​deal.

Business dress – For business, go with a classic style gold or silver watch with a thin dial with limited or no complications. A dark, conservative suit is the perfect attire to pair with a classic dress watch.

The ‘Jet Setter' is a great choice for business.

This watch drips luxury in 234 genuine diamonds, 18K gold-plated stainless steel case, and five timezone Swiss movements. A rich dial shows off gold-tinted mother-of-pearl accents. Mounted on a matching stainless steel bracelet, adjustable for a custom fit.

The current price is $649 down from $2165!

​And for the ladies, JBW’s ‘Cristal’ Square is a great choice.

Cristal craves the spotlight in 12 genuine diamonds, 1095 Swarovski crystals, 18K gold-plated stainless steel case, and a Swiss movement. A pave dial shows off an icy look. The stainless steel bracelet is encrusted in Swarovski crystals, wrapping your entire wrist in endless shine.


Currently priced at $299

#2 Leather Compliments Leather

The material and the color of your shoes can help you make a proper decision about which watch to wear

Begin by matching your belts and shoes.

A black watchband should be worn with black shoes and belt -  a brown band with a brown belt and shoes. 

A silver or gold watch band will work with either color.

​​​​​For men, JBW’s ‘Bond’ is a great choice if you have leather in mind.‘Bond’ makes a bold, yet classic statement. Subtle details and roman numeral indexes complement a genuine leather ostrich embossed strap. Designed for the boardroom boss and night club partier.

Currently being sold for $239

And in brown leather, check out ‘Echelon’.

Echelon offers top-shelf luxury with 28 genuine diamonds, two-tone 18K rose gold-plated and black ion-plated stainless steel case, and a chronograph movement. A complex dial shows off bold details. Mounted on a crocodile embossed genuine calf-leather band, adjustable for a custom fit. A uniquely shaped timepiece, in a class of its own. 

For the ladies, ‘Victory’ with black leather strap is a perfect choice.

This beautiful timepiece with sophisticated detail from JBW's Leisure Collection is pure luxury on the wrist. The 37-millimeter gold plated stainless steel case is gracefully topped with a diamond-encrusted bezel. The sleek 20-millimeter black calfskin leather band comes with a secure deployment buckle. A polished JBW logo at the 12 o'clock position and a contrast blue second-hand complements the dial exhibiting the unique design of JBW's signature collection.

This piece is currently on sale for under $200!​

Another womens stylish choice with brown leather strap is JBW’s  ‘Aria’

Our version of a classic women's watch, the Aria boasts 8 diamonds, a single sunray minute subdial, and roman numeral hour markers on the dial. A slim leather band holds together this elegant yet bold piece securely to your wrist.

Price: $259  

#3 Metal Compliments Metal

The metal case of your watch (the frame around the face) should complement the metal accents of your other accessories. 

The case can be either square, rectangular, round, and polygonal depending on your preference. The finish on the case can be matte, shiny, matte, patterned, or inlaid with crystals or other jewels.

The preferred metals used for the case can include steel, gold, silver, platinum, or titanium.

A rose gold watch can be worn with a gold belt buckle it's a close enough match to work well together..

​For men’s black and gold accessories, check out JBW’s ‘Phantom Square’

​The Phantom stands out on a distinct square case set with 238 genuine diamonds, a two-tone 18K gold-plated and black ion-plated stainless steel case with a chronograph movement. A rich dial shows off a pave design backdrop & mother-of-pearl accents. Mounted on an exotic crocodile embossed genuine calf-leather band, adjustable for a custom fit. Overstated in the best way possible.


Currently on sale for $549, it used to be $1825!

​And for the ladies, MONDRIAN with gold metal case and green face.

The Mondrian shines bright with 16 genuine diamonds, 18K gold-plated stainless steel case, 179 Swarovski crystals, and a three-hand analog movement. A sunray dial & Swarovski encrusted centerpiece shows off roman numeral indexes. Mounted on a matching stainless steel bracelet, adjustable for a custom fit. Bling out your look with this statement piece.

Price: $199

#4 When In Doubt Match Your Watch To Your Shoes

Black is generally considered dressier, but that doesn't make it the default right choice. Sometimes brown shoes are just a better choice despite the rule. Either way, both can be considered acceptable. 

Interchangeable leather bands are useful here – one in brown and one in black for each watch. 

Black leather is viewed as more formal than brown, so a black watchband is best suited for formal events.

Slip-on tassel loafers are considered business casual so choose a watch that matches based on that category.

Can't decide between a brown or black leather band? 

As a general rule, decide based on the level of dressiness of the brown shoe versus the black shoe category.

Silver watches match best with shoe colors in black, gray, silver, and blue shades, whereas gold watches work well with browns, beiges, tans, and other earth tones.

​Trust Your Watch 

Each of the watches mentioned is a part of JBW’s exclusive VIP collection of over 250 timepiece styles, featuring:

  • Genuine ‘from-the-earth’ diamonds, ethically sourced from conflict-free suppliers.
  • 316L stainless steel, marine-grade steel bands and cases that can withstand higher temperatures and exhibit better corrosion resistance.
  • 18K gold-plating which creates a 10x thicker and more durable protective coating that is resistant to corrosion from sweat and wear and tear.
  • All watches feature either Swiss or Japanese quality movements.
  • Designed by trusted, expert craftspeople with reputations for creating well-known, luxury brands.

Didn’t see a watch that made a bold statement about your style and success?JBW has turned the watch market upside down by offering exquisitely-crafted, luxury timepieces at prices anyone can afford,

Check out their collection of 250 timepiece styles right here.

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